I've been fortunate to have found a passionate career that has challenged me, provided me the opportunity to create, innovate and deliver value for customers, the company itself and the greater good. I've worked with some amazing people - many who are great teammates, many who have mentored me, and most importantly, many who have become great lifelong friends. From managing sponsorships and marketing for Lance Armstrong's cycling teams while living in Austin and then later moving to Spain -- to Farmers Insurance and our sponsorships with Hendrick Motorsports (NASCAR), the PGA, Rickie Fowler and Tournament of Roses (a wedding on a Rose Parade float? Yes, we did that!) -- to creating and leading a partnerships department at a $14B B2B global technology company in TE Connectivity -- it's been a fascinating journey filled with pride, passion, and gratitude.
“I’ve never encountered anyone as dedicated to and excited about their work as Jared. This commitment is rooted in his contagious passion for marketing and is exhibited through a certain level of tenacity with which he approaches his work. Jared will undoubtedly make any team better: his high expectations for himself will increase the capacity of others, and he will respectfully challenge the status quo in a way that encourages others to see possibilities previously unimagined. He’ll do all of this while still being collaborative, inclusive, and a great friend. Bottom line: Jared is someone I’d choose to work with on any day of the week because he is an incredibly high-impact performer and a genuinely great person.”
My approach is a relentless focus on the customer; creating successful cohabitation between creativity and science (data) that drive KPIs and impactful business results
I enjoy leading projects and people, but truly believe the best outcome occurs when working in teams, enabling people to share insights and ideas
I consider myself a professional student, an avid reader of industry publications and a key contributor of peer conversations
I have a deep appreciation for different cultures after living and working in Madrid for 2.5 years and conducting business on 6 continents throughout my career
“Jared is a self-starter with proven ability to research and identify prospective partners and new business opportunities across targeted categories in a competitive landscape. He’s an excellent communicator with internal and external partners and has delivered time after time to create compelling and customized partnership opportunities to help drive growth for TE Connectivity.”
Honored & Humbled
ZURICH STARZ AWARD (2013)
Awarded by Farmers' parent company, Zurich Financial Services, for the breakthrough Dream Wedding campaign at the Tournament of Roses.
“10 NEXT” SPORTS BUSINESS LEADER (2011)
Honored by the Ivy League Sports Symposium & Sports Pro Media Magazine, this award recognized ten people who represent the next generation of sports industry leaders from around the world and will shape the business in the coming decades.
PENN STATE EMERGING PROFESSIONAL AWARD (2010)
Awarded to a graduate within the last ten years who has achieved outstanding professional excellence and demonstrated exemplary community service.
“Strategic, driven and creative are just 3 words in a list of many I would use to describe Jared. I worked very closely with him for 3 years on sponsorship and sports marketing programs at Farmers, and I was always driven to raise the bar on every project we collaborated on. He knows the sports marketing and sponsorship industries, and he’s always pushing the envelope to find creative ideas for the brand. To use a sports analogy, if he was on the court for my team and the clock was winding down I would throw him the ball for any crucial shot.”
my journey
“Innovative, courageous, compassionate, willing, thoughtful, perseverance, respectful, leader, risk-taker, empathetic, bold, passionate are just a few words that come to mind when thinking about Jared. One of the smartest and hard working individuals I know. The time I worked alongside Jared, we delivered some of the best work of my career. He challenged me and the team but in a thoughtful and respectful way and the work that was delivered, simply amazing. I tell my wife all the time, Jared is one of those people, I would hire over and over again, no matter what I was doing. We were lucky to find him and even luckier to work together. I am a raving fan of Mr Melzer and recommend him highly as a leader and a teammate.”
leading industry conversations
“Jared is one of the more forward thinking sports marketers I’ve come across in the industry. He has an uncanny ability to cut through the clutter and bring to life a sports marketing program through providing value to sports fans and then leveraging that relationship into tangible business results. He is never going to be satisfied with the status quo and it is a quality that will continue to bring great success to any company/brand who is fortunate enough to work with him. This commitment was recognized at the Ivy Sports Symposium at Wharton when he accepted one of the “10 NEXT” awards that is given to the next leaders in the sports business industry. I highly recommend him to anyone who is considering doing business with him—he will ALWAYS over deliver!!!”
Favorite Reads
Learning by Listening
